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Media Alliance Class: Pitching Your Story

Jun 4 2008 - 14:00
Jun 4 2008 - 17:00
City: 
Oakland
Address: 
1904 Franklin Street, 3rd Floor One block from 19th Street BART station.
Cost: 
$150.00 / $135.00
In this hands-on workshop we'll cover the basics and push beyond the typical Media Relations 101 skills to problem solve your biggest challenges in pitching and placing your story. We'll look at how to build lasting relationships with journalists, how to best package your materials and pitch, and how to refine your pitches to make the most of the changing political climate. Come prepared to share a recent press release or pitch letter.

Instructors: Isobel White and Laura Weide are co-founders of Spark Action, a creative consulting firm that specializes in shaping public discourse in support of progressive agendas. They have a collective three decades of experience in media relations, strategic marketing and advocacy. And they are pitching queens, having facilitated hundreds of high visibility print, electronic, radio and broadcast news stories in prominent national outlets including the New York Times, Wall Street Journal, Los Angeles Times, San Francisco Chronicle, Time Magazine, USA Today, CNN, NPR and dozens of others. Spark Actions' recent clients include the Coalition of Essential Schools, The Agape Foundation, and Lenders for Community Development. Other recent issue areas included nursing home reform and grassroots responses to free trade.

Location: 1904 Franklin Street
Third Floor Conference Roon
Oakland, CA 94612
One block from 19th Street BART station
Inclusive Accommodations : 
Near Public Transportation
More Information
Urban Habitat takes no responsibility for the accuracy of this posting. Dates, Times, and details may have changed, so please contact the organizer of the event for more information.

Contact Name: 
Media Alliance
Contact Phone: 
.
Web or email contact for more information: 
http://media-alliance.stores.yahoo.net/index....
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